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Tag: Web 2.0

Running Social Media Campaigns with PowerShell

The Social Media Scripting Framework has been published now for several weeks and the feedback that I’ve been collecting so far it’s been quite positive. In fact, I’ve learned a lot from the conversations that I’ve had with some of you and I am pretty confident that we are going to see interesting evolutions on future releases thanks to your contributions. Therefore, I would like to start thanking you all for help and support.

However, it is time to start explaining some concepts more in detail and showing up more complex examples.…

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Say hello to the Social Media Scripting Framework!

It’s been a while since my last post. And there has been a reason for it, actually. I’ve been working on a new project, the Social Media Scripting Framework: a PowerShell-based environment that abstracts the complexities of modern Social Media Channels from the PowerShell command-line.

There is not question that Social Media Technologies have opened the door, not only to new ways of interaction and relationship, but also to new ways to evaluate and measure them. However, after looking at the current ecosystem of tools and solutions for a while, I’ve observed that many of them, and sometimes all of them, follow similar structural patterns.…

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Taking the Social Media Interconnection Map to the Next Level

Sooner or later we all end up having our own instance of a Social Media mashup. Our Interconnection Map will, hopefully, fulfill our needs and evolve with us and with time. However, no matter how complex it is, it will only address our more basic integration or automation needs.

The attention economy and relationships in the on-line world are heavily driven or influenced by the content we share. Unfortunately, content curation can be very time consuming. In other words, if we have to fight for audience attention, it is very likely that we start pushing our available resources to the limits:

  • maybe we are focused on some knowledge areas, but let many others uncovered.
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Watch out! Twitter is no longer a trusted Social Media Hub

That Twitter wants to exercise more control over their user’s experience and, hence, its whole ecosystem, it is not new. Until now, Twitter’s moves in this direction haven’t had major and practical impact on how we were used to consume the service. For example:

Ok, I admit that this second one, represents a threat for some users and developers in the medium term.…

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Social Media Interconnection Map for 2012

Last year I started looking at ways to handle the amount of Social Media presence in a reasonable way. Then, I came up with a Social Media Interconnection Map and a set of design rules, principles and guidelines that we could take into account shall we wanted to build our own.

Unfortunately, everything moves insanely fast in the technology space and so many things have changed since that first proposal. In fact, I have had to adapt my original design several times over the past months due to a number of reasons:

  1. new players have emerged or exploded: Google+, Pinterest, Tumblr, Posterous, Instagram, SlideShare, LinksAlpha, ifttt, dlvr.it
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The real cost of your Personal Cloud

As time goes by, it becomes more common to see ourselves contracting services on-line. They are diverse, easy to consume, mature enough, convenient and economic. Some times we see our friends, relatives or colleagues consuming them and, once we get to know details about their experiences, we feel it is the right moment to start and experience the service ourselves.

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Many of them are really economic (in the range of 1 to 5 euros/month), so we don’t feel the need of any sort of financial control.…

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Interconnecting Social Media Services

It’s a fact that the number of Social Networking Services is becoming so high that it is increasingly difficult to manage them appropriately. Of course, there is no need nor obligation to have an account on each of them.

It is also true that we all have preferences and these preferences change with time. Consequently, we can’t find everybody on the same place, be either physical or digital. Here is when we start considering on becoming part of the communities our friends, relatives, colleagues, workmates, or, simply, “interests” belong to.…

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Security & Privacy on Personal Mashups

It is not new that there is an explosion of services around the web that can play a role in a user-based mashup. I won't count them all, because this will change after this note has been written. If you don't know what I'm talking about, just have a look to the Services connected by ShareThis or Ping.fm.

Many of these services will raise their own privacy questions/concerns. But, anyway, your questions may fall into these two categories:

  1. How this Service Provider will manage my data.
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Mozilla on mashups

There are also interesting efforts outside the “Spectra world” 😉 on mashups. Particularly, I like Mozilla Ubiquity because of two aspects: putting the user in control with a client-side approach and the interaction experiences. It is a very young project, but very promising. Just look at the prototypes and enjoy:

 

If you want to dream on the futre Web 3.0 a little bit, look at the Aurora Concept Video:

Aurora (complete video without commentary) from Adaptive Path on Vimeo.…

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